#023 installations / games / mobile

KIA GT RIDE Case Study

Welcome to GT RIDE, a multiplatform game: Similar to an artist´s light painting, you build magnificent freeways with one fluent motion in midair. Each track can be shared and used as an arena together with other competitors. Initially staged at the IAA Frankfurt as an interactive Installation, the same build was then used and modified in order to create a one of a kind mobile experience.

We achieved GT RIDE in collaboration with LA RED as the lead agency and the wonderful and persistent support from our friends at tentable and Electric Umbrella, thanks again for doing such a great job on the 3-D production and to Tentable for the steady contribution.

App Store Google play

Making of 'GT RIDE'

IAA setup with tracking and steering wheel

Painting the freeway

The track is beeing build

Final racetrack by Torsten at the IAA

Set in a black surrounding to fit to the nightly atmosphere of the game

A large crowd was watching the game constantly

Witnessing the race after the initial track was drawn

IAA Frankfurt


As part of KIA ́s exhibition, GT RIDE was presented at the International Motor Show IAA 2013 in Frankfurt a. M. With a wall of 9 x 55“ displays, a kinect sensor and a racing wheel, visitors to the fair could enjoy the game as an interactive installation. By moving their hand in midair they created complex tracks within seconds, in the next step, they raced the originated tracks by using the wheel. The faces of the visitors showed us: That ́s one hell of a ride.

Create your own tracks

Autobahn build in the blink of an eye

The time was right to create a game, which invites users to build their own tracks by moving their devices in midair. For that, the accelerometer and the gyroscope are instrumental, while a kinect tracking took over that part when it came to the installation.

But that was only one little piece to achieve the goal set. The really tricky part was to create a magnificent setting with a limited amount of polygons to enable the formation of unique tracks in real-time.

Track no.2567 created by an IAA Visitor

Track no.4567 by anonymous IAA Visitor

Track no.7867 by Andreas F.

Track no.5886 by Ann-Katrin F. on mobile device

Track no. 9458 by Brutus on mobile device

Track no. 12458 by Thomas M. on a desktop browser

Close to the finish line after a very curvy track

Slowing down after the race

The IAA setup with the steering wheel

Entering the tunnel

Twisted track

Top view with the city flipped over

Players perspective

Leaning into the next bend

Track created by the Kinect installation

Top view above the city

create then race

A truely surrealistic race

The car bombs down the motorway, even hastened by driving over frequently appearing white signs. You should avoid the red signs and the roadside as those slow you down. The more turns and loops have been created, the more fun you'll have while driving.
We had to defy the laws of physics and rewrite the entire mathematics of the car by hand. Just to prevent us from falling out of the sky.

Something about

The Mobile Version

Initially conceived as an installation we used the core programm again and stripped it down to a tailor made mobile experience utilizing the sensores of modern mobile devices.
Additionally also added a multiuser mode in order to let people share their freshly build tracks and compete on them against each other, making this a truely unique experience.

Race engine on an iphone5

Players perspective

Final game engine

the iPad mini version

Egoperspective on an iPad mini

Test-setup during the development of the installation

Torsten doing tracking test with the mobile sensores

Final Freeway created with the tracking of the installation

Torsten still testing

... and testing

Making of

In a first step, we proved to create simple tracks in real-time. At that time, the engine was very plain, but gradually, it became more and more elaborated with 3-D items, an impressive cityscape and a clouded skyline.
As the Motor Show was already in September, we first finished the installation with a high-res version of GT RIDE for the big screen. For the app, we reduced the engine to provide the game for small devices with lower memory space.

Something about

The Artwork

Drawings provided a basis for the development of the game ́s own style. Among others, a dynamic shaped road was sketched above a cityscape. Another version shows a line rising over a city like a giant roller coaster.
Besides the setting, the drawings also lead to the decision for the black and white style of the nighttime view.

One of the first sketches, determining the relationship between groundlevel and street

Mood for the keyvisual

First idea of the freeway above the city

Early sketch

Entering the corner

Mood painting for the architecture

Sketch of the hangar

The architecture was conceived as realistic with a futuristic touch